Flair bartending is the practice of bartenders entertaining guests, clientele or audiences with the manipulation of bar tools (e.g. cocktail shakers) and liquor bottles in tricky, dazzling ways. Used occasionally in cocktail bars, the action requires skills commonly associated with jugglers. It has become a sought-after talent among venue owners and marketers to help advertise a liquor product or the opening of a bar establishment. Competitions have been sponsored by liquor brands to attract flair bartenders, and some hospitality training companies hold courses to teach flair techniques. – wikipedia

Today, there is an official association much like the NFL or the NBA. The Flair Bartending Association is currently represented in countries all over the world. It is the goal of the FBA to help teach the art of flair, grow the sport of freestyle or extreme bartending, and support all styles of performance bartending in a safe and fun manner.

Flair Bartending has dozens of major competitions every year all over the globe. The FBA has a complete calendar of all the events and where you can see them live. If you live near Las Vegas or travel there often you can see a flair show every night of the week. The famous Carnival Court at Harrah’s is home to the world’s best bartenders, and they put on quite a show.